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"CornellCast" offers Big Red audio and video on the Web

The sights and sounds of Cornell have a new home.

As the Web has become more and more a channel for multimedia, the university's departments and divisions have begun to offer more than the written word. Words and even still photos just can't convey the cacophony of the Big Red Parade down Fifth Avenue in Manhattan, the oddball gait of a walking robot or the subtle body language of an outstanding lecturer.

So Cornell's Office of Web Communications (OWC) has created a central clearinghouse for Cornell multimedia. Just a click away from the university home page at <http://www.cornell.edu/video>, the new "CornellCast" page will host video and audio presentations of major campus news and events and provide links to other multimedia sources on campus. Visitors to the site can subscribe to RSS feeds that will notify them whenever new content is added.

"Increasingly, people turn to video as a way of getting information,"
explained Tracy Vosburgh, director of multimedia development and production for the Division of University Communications. "It is a very effective way to capture the rich resources of Cornell and get them out to the general audience. This will be a site that allows people to participate without being on campus." Vosburgh will be the curator of the collection; the effort to create the page and organize its relationships with video providers was led by OWC Web Content Manager Carrie Sanzone with assistance from Cornell Information Technologies (CIT) Web programmer Cleibe Souza.

In addition to hosting its own content, the site links to audio podcasts from Mann Library; video tours of the Law School; the eClips collection of videos about entrepreneurship, business and leadership; audio and video from the College of Human Ecology; multimedia stories about the Campaign for Cornell; video clips of birds in action from the Lab of Ornithology; educational programs from Cybertower; and audio and video news from Cornell Chronicle Online.

Vosburgh welcomes faculty lectures and research reports as well as student-produced content. Cornellians off-campus also are welcome to participate, she said.

"This page is going to grow," she said. We are actively soliciting submissions. And there should be no perception that it's hard to get on this page. If it's a great Cornell moment, it should be up there."

As the site grows, she adds, older videos will be archived but will remain available. An example is the recent on-campus lecture by former Israeli Prime Minister Shimon Peres. "After it's no longer today's news it will live on here," she said.

Most videos will be available either as streaming video from a CIT server or downloadable to play on a computer or iPod. (Streaming video begins to play almost as soon as you click on it, without waiting for an entire file to download.) Eventually, Vosburgh said, the page could become the standard location for live streaming of such events as the Peres lecture.

Source: The Ithaca Journal


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